Your Partner in Business Resilience
Hold Fast Continuity and Crisis Solutions is dedicated to helping organizations maintain critical business functions during disruptive events.
Empowering Organizational Resilience
At Hold Fast, our mission is to empower organizations to proactively identify potential risks, implement preventive measures, and prepare for effective response and recovery. We believe that every organization deserves the tools and knowledge to withstand disruptions and emerge stronger.
By providing comprehensive risk assessment, business continuity planning, and crisis management services, we help our clients minimize operational downtime and protect their most valuable assets: their people, reputation, and business operations.
The Meaning of Hold Fast
Hold Fast is a bold and unwavering commitment to staying strong, steady, and true—no matter the storm.
Rooted in its nautical origins, the phrase evokes the image of sailors gripping the rigging, bracing themselves against crashing waves and howling winds, knowing their survival depends on their ability to hold firm. Beyond the sea, it stands as a powerful mindset—one of resilience, determination, and steadfastness in the face of adversity.
In business, Hold Fast Solutions brings this principle to life through expert continuity and crisis management, helping organizations weather disruption, adapt to challenges, and emerge stronger. Just as sailors prepare for inevitable storms, organizations must fortify their operations, anticipate risks, and ensure they can navigate disruption. Whether facing cyber threats, economic turbulence, operational crises, or natural and man-made disasters, holding fast means having the strategy, foresight, and resilience to stay the course and emerge stronger.
To hold fast is to protect what matters most—your mission, your core values, your people, and your future—refusing to be shaken when uncertainty looms. Just as every storm eventually passes, so too will the challenges businesses face.
Stand firm. Stay resilient. Hold fast—because strength in adversity is the foundation of lasting success.
What Drives Us
Our core values guide everything we do and shape how we serve our clients.
Excellence
We are committed to delivering the highest quality services and solutions. We continuously improve our methodologies and stay at the forefront of industry best practices.
Proactivity
We believe in anticipating challenges before they arise. Our proactive approach helps organizations prevent crises rather than simply responding to them.
Partnership
We view ourselves as partners in our clients' success. We work collaboratively to understand their unique needs and develop tailored solutions that align with their goals.
Meet Our President
Led by an experienced crisis management professional with deep industry knowledge.
Bob Keller
President
Bob is a certified business continuity practitioner and crisis management expert. With over a decade of experience working with local and state emergency management agencies, the Department of Homeland Security, and implementing continuity and crisis solutions for Fortune 500 companies—both publicly traded and privately held.
My goal is simple: to ensure that when disaster strikes, your essential functions remain operational. This is achieved by implementing recovery and alternative solutions in advance, allowing us to create momentum before a crisis even begins. So, while others in the industry are asking, "Where do I start?"—you and your team will already know exactly what to do and who the key players are.
Built on Experience
Hold Fast Continuity and Crisis Solutions was founded in 2025 by Bob Keller and a team of crisis management experts who recognized the growing need for comprehensive business continuity planning in an increasingly complex risk landscape.
Since our inception, we have helped organizations across various industries enhance their resilience and successfully navigate through disruptive events. Our experience and commitment to excellence have established us as a trusted partner in business continuity and crisis management.
Ready to strengthen your organization's resilience?
Contact us today to schedule a consultation and learn how Hold Fast can help your organization prepare for and navigate through critical incidents.
Schedule a Consultation